Cell Active Hydro works as a unique cosmetic active ingredient on three levels: A three‐dimensional structured polysaccharide obtained from apples acts like a sponge, forming a lasting moisture store on the outermost layer of the epidermis. This ensures that the skin is always well hydrated and remains supple. The natural mono/disaccharides, fruit acids and tannins of the eightfold concentrated apple serum increase the skin’s freshness and glow. The ECB (Essential Cell Boost) factor ensures that the skin cells are supplied with moisturising substances and balances out any continuing deficiencies.